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F.A.Q.

Browse F.A.Q. Topics

Boutique Business Model

  • Can I have an Empty Version of the Boutique Business Model to use in my Business?
    We receive a number of requests to obtain an empty version of The Boutique Business Model or The Business Growth Model so that you can adapt it to your own business. While there is nothing to prevent you from using a Venn Diagram to describe your business model, our model with 9 petals around a Venn Diagram was developed under a contract we have made with a separate company and our agreement with them is that we not distribute this model separately to our own clients.

CRM

  • What recommendations do you have for CRM Systems?
    Customer or Client Relationship Management (CRM) is an approach to manage your company's interaction with current or potential clients. CRM systems typically include a centralized contact manager system that integrates detailed user profiles, emails, marketing automation, scheduling, tags, and ecommerce capabilities. We did an overview at an ACCELERATE Business Intensive how these systems can work together here. There are many CRM standalone components available in the marketplace and it is possible to put together different systems to match the functionality of more integrated systems like Infusionsoft, Ontraport and ActiveCampaign (see below). For example, simple contact management and email marketing can be performed using popular programs like MailChimp and Constant Contact. eCommerce support can be done using WooCommerce and many WordPress templates come with integrated WooCommerce template support. One of our clients uses and recommends Less Annoying CRM. We use Infusionsoft which provides a highly integrated system but it is very complex to use fully and may not be the right fit for a small business (and it is not cheap!). Competitors in the InfusionSoft functionality space include Ontraport and ActiveCampaign. Here is a good comparison of the features of these 3 systems.    

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General

Graphics & Photography

  • Portrait / Headshot Photograpy
    We've had clients who are happy with Brandon Sullivan.
  • How can I learn more about the basics of graphic design?
    We recommend this great book: The Non-Designer's Design Book
  • I want to create/design a flyer. Can you recommend a program how to do that?
    We recommend using Canva.com, an easy-to-use cloud-based graphics program with lots of templates for different types of graphic formats.
  • Where can I find free graphic resources or photos?
    We've gathered a list here (and our favorites have an asterisk!).